MerchButler Resources — guides, calculators, and playbooks for buying merch in bulk
New Era Women's Heritage Fleece 1/2-Zip LNEA528: A Swag Spotlight
Women's branded apparel tends to get shortchanged in corporate swag programs, and this New Era half-zip is a reasonable argument for doing better. It's a fleece pullover that actually looks like something a person would choose off a rack,…
Nonprofit Event SwagDesigning Sponsor Tiers Around Swag
Nonprofits waste real money on sponsor swag by building tiers that look different on paper and feel identical in the box. Title sponsors get their name a little bigger on the same shirt as the $500 entry level, and then everyone wonders…
Swag SpotlightsMoniker Full Color Name Plate: 8" x 2": A Swag Spotlight
Desk name plates sit in that quiet category of workplace essentials that nobody thinks about until they're missing. If you're outfitting a new office, onboarding a wave of staff, or finally getting around to making your front desk look…
Plastic-Free Packaging for Event Swag
Plastic-free packaging protects your swag just as well as polybags do, and the nonprofits already using it are not watching their shirts arrive in a wad at the bottom of a donor's mailbox. Packaging is the first physical thing a donor…
How Many Shirts Should You Actually Order
Ordering shirts for an event sounds like a logistics footnote until you're standing at the pickup table with forty extra XLs and a line of frustrated mediums. The math is not complicated. The problem is that most first-timers skip the math…
High Sierra Courier 16" Computer Backpack: A Swag Spotlight
Anyone who carries a laptop somewhere other than a desk will find a use for this bag. That covers more people than you might think. Backpacks are among the most-used branded items a company can hand out, and the reason is simple: people…
Co-Branded Sponsor Shirts: Design Order, Approval, and the Legal Bits
The back of your race shirt is real estate, and every sponsor who writes you a check thinks they own the penthouse. Sponsor logos on race shirts follow a logic that's half physics and half contract law, and skipping either one will cost…
Nonprofit Volunteer Kit: What Every On-the-Ground Volunteer Needs
Assembling a volunteer kit that survives eight hours of hauling barricades, directing foot traffic, and answering the same question four hundred times is mostly a problem of combination, not cost. Pick the right four items in the right…
Walkathon Swag on a Mission Budget
Walkathon swag has a brutal sorting process. Within two weeks of the event, roughly half of it ends up in a donation pile, one quarter becomes a painting shirt, and the rest disappears into a drawer. The rare piece that actually gets worn…
Stanley/Stella Unisex Chaser Hooded Sweatshirt SXU038: A Swag Spotlight
If your team keeps raiding the merch closet for themselves, you've picked the right hoodie. The Chaser is the kind of sweatshirt people actually want to wear on weekends, which is exactly the point. The Chaser earns its keep in the…
Moleskine Medium Notebook Gift Set: A Swag Spotlight
Executives who still write things down by hand tend to notice when a notebook is good. This gift set is for them, and for the clients, speakers, retreat attendees, or new hires you want to impress without overthinking it. Moleskine has a…
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